Job Description
Do you believe that there are big opportunities in Display Advertising for direct response advertisers?
Are you enthusiastic, autonomous and eager to operate with cutting edge Marketing solutions?
Are “retargeting” or “remarketing” some of your favorite Marketing words?
Do you want to have a very positive impact in one of the most thrilling Internet enterprises in Asia?
Then we have a job for you in our Bangkok office. The Marketing team is looking for someone to lead the Display Advertising Operations in Google Display Network and future expansion to other Display Networks.
Responsibilities:
High level detail:
- Manage the daily activities for Google Display Network and later other networks
- Analyze and optimize the campaigns in order to improve performance towards a target Return On Investment (ROI) and other KPIs
More details:
- Request dashboards that can help you in your daily work
- Define and implement data-driven tactical actions
- Define and implement strategic projects based on new technologies and/or internal analysis or external research
- Analyze the segments of users and drive continuous improvement in the audiences segmentation
- Work with your designer and with the language specialists to create Display Ad banners and ad copies for more than 40 languages
- Manage the task flow to deploy and implement ads through Google tools or 3rd-party ad servers (3PAS)
- Be up to date with the latest technology in Google Display Network
- Constantly identify growth areas and conduct experiments (e.g. tests by device type, location, ad size, banner performance) through A/B or other multivariate testing methods to prove these potential growth areas
- Act as the primary point-of-contact for Google and other 3rdparty companies to ensure improvements in agoda position in the market
Desired Skills & Experience
- At least 2 year of work experience in managing Google Display Advertising and 4 years working experience
- Passionately analytical with strong ability to think logically and excellent problem-solving skills
- Good Microsoft Excel skills
- Detail-oriented with strong organizational and time management / prioritization skills
- Excellent verbal and written communication skills in English
- Ability to work under pressure in a fast paced / rapidly changing environment Experience with Remarketing / Retargeting is a plus
- Experience with Ad Exchanges / RTBs will is a plus
Company Description
Agoda.com is one of the fastest-growing online hotel platforms worldwide, working with more than 200,000 hotels in 29 countries and providing its services in 37 different languages. The company was established in 2005 by two veterans of the online travel business. In 2007, it was acquired by the priceline.com Incorporated global group of Internet travel companies (Nasdaq: PCLN), and they've been growing ever since.
Agoda.com employs more than 1,200 travel professionals of all nationalities in 29 locations around the world, with major operations in Singapore, Bangkok, Kuala Lumpur and Hong Kong. Dedicated market managers also maintain close relationships with hotel partners in Europe and the United States.
Agoda.com prides itself on a dynamic, multicultural workplace where creativity thrives and collaboration is key. We strive to provide a positive, enjoyable office culture where people work hard but smile often, and where communication is open, frequent and constructive.
Our people are chosen for their dedication to making things great, their ability to push boundaries, and their understanding that cutting-edge products come from cutting edge ideas. Our industry moves fast, and so must we - but we have a great time doing it.
For more information or press materials, contact PR@agoda.com.
Additional Information
- Posted:
- March 29, 2013
- Type:
- Full-time
- Experience:
- Mid-Senior level
- Functions:
- Marketing, Advertising, Public Relations
- Industries:
- Internet, Hospitality, Marketing and Advertising
- Job ID:
- 5252757
