Thursday 21 February 2013

Brand Manager - evyap

Job Title     Brand Manager
Country     Egypt
Job Category    Marketing
Job Type    Full Time
Description     - Identifying and using consumer insights to build marketing plans that drive profitable brand growth. Identifying marketing issues/opportunities and developing plans using ATL and BTL to defend competitive threats and grow the base business. Leading the promotional brand calendar and making sure that it is implemented up to the required standards. -Implementing and supporting innovation projects and ensuring that the projects are on track through close monitoring and team follow up. - Manages the brand activities, plans & support budget. - Coordinates & follow up with different departments to ensure and facilitate brand targets achievements. - Conducts market and consumer visits. - Constantly analyze all available data on the market and obtain additional data when necessary, in particular data related to competitors, markets size & brand market share. - Coordination with Trade Marketing function in order to achieve the agreed Customer Marketing Plan. Development of a thorough understanding of the local consumer needs and competitive context. 
Qualifications    - Bachelor’s in business administration with a concentration in marketing, management, integrated marketing communication or relevant discipline. - A positive and determined approach to researching and analyzing new business opportunities. - Strong communication skills in all forms including written, oral, email, telephone, presentation. -5-7 years of experience in marketing in FMCG industry is must.
Gender    Any
Experience    3 - 5 Years.
Salary (L.E.)    Negotiable
Job Contact Info.    vacancies@link.net

Website     www.evyap.com.eg
No. of Employees      More than 100
Sector     Manufacturing / Production, Marketing, Import & Export
Profile      The success story, which began in Erzurum, in 1927, with soap manufacturing, now travels more than 100 countries within a broad range of products from shower gels to shaving products, from creams to detergents, diapers and tooth pastes. Evyap, by now, is one of the leading soap and personal care products manufacturers of the world. Evyap, which carries out the 70 % of the total soap exportation of Turkey, is among the top 100 Turkish industrial companies. Evyap, aside from its facilities in Turkey, commenced its operations on soap manufacturing in Egypt, in 2002. Evyap has a wide product range in the following categories with its major brands such as; Duru, Arko, Evy Baby, Evy Lady, Gibbs, Fax and Sanino. Our soaps are the market leaders in Russia, Ukraine, Romania, Poland and Kazakhstan. Evyap has adopted offering its good quality soap and personal care products, which are produced with the state of the art technologies, for reasonable prices as a principle. Evyap Egypt has been established in 1999 that provides a wide range of Soaps brands ( Duru , Savoy, Fax , Pamela , Ava and more ) and sizes that matches the ever changing life style needs. Using the highest quality ingredients brought out from many parts of the world being a selective extracts , rich lather types , and long lasting fragrances , all combined to offer only the best pleasant and refreshing was experience The factory was established in Alexandria, Egypt in 1999. The production started in 2002.