Employer British Council
Job Title Head of English Strategic Business Unit (ESBU) Marketing and Communications
Languages •English language: (level C1 on CEF) •Written and spoken Arabic (level C1).
Country Egypt
Job Category Marketing
Job Type Full Time
Description 1.Develop and manage internal and external market research for English on existing & potential customers, market trends, opportunities and competition, ensuring findings feed into strategy and planning. 2.Liaise with Head of Customer Services to analyse current customer data and evaluate customer journey and accordingly develop strategies that address customer issues and enhance customer experience. 3.Develop market segmentation with current and potential customer base to identify actionable segments, and address opportunities and challenges for penetration, product development and market development. 4.Monitor and evaluate competitor positioning and activity, and accordingly generate annual competitor analysis with mid-year update. 5.Monitor and analyse marketing spend against business and sales objectives and by product and segments.
Qualifications University degree or equivalent. -Desirable: Degree / MBA in Marketing, Communications or related field.
Gender Any
Experience 6 - 9 Years.
Other Skills •Business Management and development (Level 2) •Marketing & customer service (Level 3) •Communications skills (Level 2) •Computer skills (Level 2)
Salary (L.E.) 1500 - 2500
Comments An application form is a mandatory form for being shortlisted, which is available on the website: http://www.britishcouncil.org/egypt-job-opportunities.htm
Company Name British Council
Website www.britishcouncil.org.eg
No. of Employees More than 100
Sector Education
Profile We can help you to study for a UK qualification, take an exam, develop your English skills, or connect with other professionals.
Job Title Head of English Strategic Business Unit (ESBU) Marketing and Communications
Languages •English language: (level C1 on CEF) •Written and spoken Arabic (level C1).
Country Egypt
Job Category Marketing
Job Type Full Time
Description 1.Develop and manage internal and external market research for English on existing & potential customers, market trends, opportunities and competition, ensuring findings feed into strategy and planning. 2.Liaise with Head of Customer Services to analyse current customer data and evaluate customer journey and accordingly develop strategies that address customer issues and enhance customer experience. 3.Develop market segmentation with current and potential customer base to identify actionable segments, and address opportunities and challenges for penetration, product development and market development. 4.Monitor and evaluate competitor positioning and activity, and accordingly generate annual competitor analysis with mid-year update. 5.Monitor and analyse marketing spend against business and sales objectives and by product and segments.
Qualifications University degree or equivalent. -Desirable: Degree / MBA in Marketing, Communications or related field.
Gender Any
Experience 6 - 9 Years.
Other Skills •Business Management and development (Level 2) •Marketing & customer service (Level 3) •Communications skills (Level 2) •Computer skills (Level 2)
Salary (L.E.) 1500 - 2500
Comments An application form is a mandatory form for being shortlisted, which is available on the website: http://www.britishcouncil.org/egypt-job-opportunities.htm
Company Name British Council
Website www.britishcouncil.org.eg
No. of Employees More than 100
Sector Education
Profile We can help you to study for a UK qualification, take an exam, develop your English skills, or connect with other professionals.
