Tuesday 23 April 2013

Social Media , Web Analytics and SEM Adwords Specialist


Arabictrader LLC is looking for hiring the coming positions in the marketing department: Social Media Specialist, SEM Adwords Specialist & Web Analytics Specialist

1- Social Media Specialist

Job Description:

The Social Media Specialist is responsible for ensuring the success of social media marketing campaigns by expanding our fan base, keeping users engaged, and assisting customers with questions or issues when necessary. They will be the public voice of the company, and need to deliver the same level of service we used to provide. Delivering fun, exciting and informative content is a must!

• Responsible for marketing the company in any social media like face book, twitter, flicker
• Responsible for advertising on the company's channel on you tube
• Maintaining and updating social media communications of all types, including Facebook, Twitter, and LinkedIn etc…
• Writing a recurring blog about various technology topics as outlined by marketing and Internet Customer service staff.
• Monitor and engage in online conversations about the company and resolve consumer complaints found online.
• Work with the marketing team to implement strategies to promote products or categories through social media.
• Stay current with all social media trends and integrate any new platforms or technologies as they become available.
• Present analytics and reporting on a weekly basis for social media growth and interaction, with the ability to draw meaningful insights

Job Qualifications:

• relevant experience of 1- 2 yrs
• Knowledge of best practices for marketing across all major social media sites, including Facebook and Twitter.
• Familiarity with Google Analytics and social media analytics tools.
• Must possess concise writing skills with proper spelling and grammar.
• Must possess a positive attitude and excellent customer service skills.
• Must be able to work well in a team, multi-task, and meet deadlines.
• Proficiency in OpenX, Flash, Rich Media, DHTML, and CSS…etc.
• Working knowledge of Adobe Photoshop, HTML & CSS is a plus.

To apply please send your cv to career@arabictrader.com
Mention the job title in the subject


2- SEM Adwords Specialist

Job Description:

We require PPC Managers, with expertise in Google Adwords, optimization of Paid Search Advertisers and complete knowledge of SEM jobs for large PPC campaigns. Experience in managing dynamic SEM campaigns is a must with Applicable knowledge of implementing new technologies, automation capabilities that enhance SEM efforts

• Coordinating and managing marketing campaigns on Google Adwords, Yahoo and MSN Marketing campaigns.
• Tracking of funds in the account and maintain conversions.
• Determine ROI on search engine marketing efforts.
• Adding new keywords in the search engines, Search Engine Marketing skills.
• Accelerate PPC Marketing using analytical and creative skills.
• Manage agencies on the design and development of online creative, including: landing pages, emails, micro sites, social media/apps and display advertising.
• Good analytical skills to gain high quality score & improve PPC Campaigns
• Managing Google-Banner Ads (including client search strategies), Paid Search Campaigns; setting up and optimizing Paid Search/PPC campaigns.
• Track and update traffic patterns through PPC or cost per click, as well as Adwords Management.

Job Requirements:

• Experience in managing large scale performance based PPC campaigns on enterprise level PPC management platforms
• PPC Manager with relevant experience of 1- 2 yrs (experience working with bid management technology will be preferred)
• Ability to write ad copy and optimize through A/B testing
• Experience in gathering insights from multiple data sources and making informed decisions to improve performance of search campaigns
• Self-motivated with passion for marketing, advertising & campaign management
• Outstanding client handling & communication skills both written & verbal
• Active interest in electronic copywriting & knowledge of web analytics would be an added advantage
• Ability to meet deadlines

To apply please send your cv to career@arabictrader.com
Mention the job title in the subject

3- Web Analytics Specialist

Responsibilities:

• Define, analyze and manage key metrics across all reporting suites.
• Create and update weekly and monthly marketing reports.
• Support the analytic needs of business units by analyzing web traffic using Google Analytics tool to produce reports relating to outcomes.
• Conduct Keyword Research to produce optimal Click through Rates (CTR)
• Assists in Design, implement and manage digital marketing programs including; email marketing, landing page optimization, lead generation and social media.
• Monitor integrated online campaigns to support sales needs.
• Monitor the Ranking Factors of SEO and Link Building Strategies.
• Work with Account Managers to answer questions and report issues
• Communicate constantly with clients and staff throughout the project lifecycle and provide regular status updates.

Qualifications:

• Minimum 2+ years working with Google Analytics tools.
• Strong analytical and organizational skills and highly detail oriented habits
• Ability to meet deadlines with Project management experience
• Self-motivated, creative, confident and energetic personality
• must be comfortable and responsible enough to work autonomously in a remote environment
• Proficiency in OpenX, Flash, Rich Media, DHTML, and CSS…etc.
• Fast learner with strong problem solving skills
• Professional attitude and appearance
• Strong computer proficiency required with Microsoft Excel
• Strong writing and communication skills a must


To apply please send your cv to career@arabictrader.com
Mention the job title in the subject