Sunday 13 October 2013

Digital Paid Marketing Specialist (SEM/PPC)

Job description

Pay-Per-Click
  • New Keyword Development and Testing
  • Monitor and analyze campaigns to meet revenue goals
  • Hands-on Bid Optimization
  • Ad Copy-Writing and Testing
  • Developing Testing Plans, Implementing New Strategies and Measuring the Results
· Search Engine Optimization
  • Competitive & Market Analysis
  • Perform Search Engine Ranking Reports
· Landing Page Optimization
  • Collaborating with the Sales and Marketing Teams to Drive Unified Consumer Experience
  • A/B testing of page designs to maximize conversions
· Pushing our SEM Strategies beyond industry Best Practices

Our ideal candidate has 3+ years of SEM experience and is looking to learn a lot more. An analytical
mind, natural curiosity and an interest in the SEM industry are a must.

Desired Skills and Experience

· Bachelor’s degree, preferably in Business, Marketing, or Advertising
· 3+ years of hands-on experience managing pay-per-click accounts
· 3+ years of experience in an online high-volume environment.
· 3+ years of experience working with Google Analytics performing deep-dive analysis to drive
search marketing efforts.
· Strong analytical and problem solving abilities.
· Outstanding verbal and written communication.
· Strong organizational skills, time management and attention to detail.
· Ability to manage and prioritize multiple projects and tasks simultaneously.
· The ability to think creatively and work independently

bout this company


Bezaat is a free Arabic classifieds website for the people in the MENA region that answers the need of people who have something to sell, buy, or rent. In this website, there are sections dedicated for real estate, jobs, cars, services, businesses. All the ads in Bezaat are categorized and arranged in a manner that makes it easy for the prospective buyer, to search for the desired item. For the supplier, putting up an ad has never been easier. In a few steps, the supplier can reach out to prospective buyers in 18